New KLEENEX® Complete Clean – everyday toilet tissue
Kimberly-Clark Australia’s KLEENEX® brand is proud to announce the release of our new everyday toilet tissue range - KLEENEX® Complete Clean.
Following extensive product development, local testing and feedback from our consumers, we’ve changed our KLEENEX® toilet tissue for the better, and we’re confident Australian’s will agree.
Designed to deliver improved quality and performance, KLEENEX® Complete Clean provides a superior 3-in-1 combination of softness, strength & absorbency - featuring our unique CleanRipple Texture and a 20% bigger roll (in diameter) than our previous Cottonelle® range.
“Truly a change for the better, we are thrilled with initial consumer feedback, which shows that KLEENEX Complete Clean is preferred over our previous Cottonelle range, and is now equally preferred* to a leading competitor”, said Dominique Chandler, Kimberly-Clark Marketing Sector Lead, Family Care.
“At KLEENEX, we’re always listening to feedback from our valued consumers, to ensure our products are continually improved to meet their ever-changing needs. With KLEENEX Complete Clean we are confident we have found the perfect balance of softness, strength and absorbency that Australian families will love using every day.”
Proudly manufactured in Millicent, South Australia, KLEENEX® Complete Clean is made from fibres 100% sustainably sourced from Forest Stewardship Council® (FSC®) certified and FSC® Controlled Wood sources.
KLEENEX® Complete Clean is available now in a range of pack configurations, at a variety of retailers throughout Australia.
For further information on the new KLEENEX® Complete Clean range head to the KLEENEX® Bathroom Australia Facebook page.
*Source - IPSOS Kleenex Consumer Use Test, July 2016.