FSC Friday - celebrating our efforts to protect the world’s precious forests!


Today is FSC® Friday, an opportunity for us to celebrate and raise awareness of responsible forest management.

This year the Forest Stewardship Council® (FSC®) celebrates 25 years of ‘protecting the world's forests by promoting responsible forest management, so that we can have forests, for all, forever.’

As one of the world’s largest buyers of wood pulp, Kimberly-Clark recognises that protecting our forests is critical to addressing climate change, conserving biodiversity and ensuring a resilient and healthy supply chain.

In Australia and New Zealand, we’re proud to say that 100% of the fibre used in our tissue and towel products is sources from FSC® certified or FSC® Controlled Wood Sources. This means all of our Australian manufactured tissue and paper towel products (Kleenex & Viva), as well as our Kimberly-Clark Professional Kleenex range are FSC® certified.

We have a long standing-relationship, both globally and locally with WWF who we have worked closely with us over the years to raise awareness of our world’s valuable and threatened forests.

Since we achieved FSC® certification in ANZ in 2010, we have continued to help raise awareness of responsible forest management, promoting FSC® as the certification of choice when shopping, and highlighted the importance of sourcing tissue, paper and timber products from responsibly managed forests.

As we look to the future, making more sustainable products is integral to our business plan, and fundamental to our growth. We are actively working to reduce waste, become more energy efficient and continue to explore uses of alternative sources of fibre to help reduce our environmental impact.